DRINK ITALIAN
Billboard advertising campaign for the Consorzio Pinot Grigio delle Venezie
The key of the campaign is to convey a strong sense of Italian identity — its taste, its convivial spirit, its lightness — evoking the pleasure of being together with friends while sipping a glass of Pinot Grigio delle Venezie.
Client: Consorzio Pinot Grigio delle Venezie
Agency: The Box Italy
Creative Direction: Andrea Veneri
Copywriting: Marco Ribolla
Photography: Angelo Ferrillo
Digital Assistance: Alessandro Ceppi
Second Assistant: Elio Lo Bascio
Styling: Maria Gentile
Make-up & Hair: Maria Malena
Agency: The Box Italy
Creative Direction: Andrea Veneri
Copywriting: Marco Ribolla
Photography: Angelo Ferrillo
Digital Assistance: Alessandro Ceppi
Second Assistant: Elio Lo Bascio
Styling: Maria Gentile
Make-up & Hair: Maria Malena